Material acompañante : 1 CD-ROM que contiene todos los archivos del libro, además de un plan de negocios editable en formato Microsoft Word CONTENIDO:
Preface
1: Owning a Fashion Design Business
2: Before You Open
3: Writing a Business Plan
4: Developing a fashion Focus
5: Designing Your Line
6: Sample Garments
7: Selling sour Designs
8: Manufacturing
9: Marketing
10: Advertising & Publicity
11: Accounting & Bookkeeping
12: Budgeting & Operational Management
13: Using Technology
14: Keeping Your Customers Happy
15: Staff Issues
16: Business Transactions
Bibliography
Author Dedication & Biography
Index
