Stop trying to delight your customers: To really win their loyalty, forget the bells and whistles and just solve their problems - Universidad de San Buenaventura

Título Artículo	Stop trying to delight your customers : To really win their loyalty, forget the bells and whistles and just solve their problemsArtículo de Revista
Parte de	Harvard business review Vol. 88 No. 07/08 : the effective organization : Turn great strategy into great results Pagina(s) 116
Autor(es)	Dixon, Matthew (Autor) Freeman, karen (Autor) Toman, Nicholas (Autor)
Publicación	Harvard Business School, Julio-Agosto 2010
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