Innovation risk : How to make smarter decisions: Assessing the prospects of any new product requires modeling how it will be used. But that exercise has its limits - Universidad de San Buenaventura

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Título Artículo	Innovation risk : How to make smarter decisions : Assessing the prospects of any new product requires modeling how it will be used. But that exercise has its limitsArtículo de Revista
Parte de	Harvard business review Vol. 91 No. 04 Pagina(s) 48
Autor(es)	Merton, Robert C. (Autor)
Publicación	Harvard Business School, Abril 2013
	Español;